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Texas Lions District 2-E2 Newsletter
July 31, 2024

District 2-E2 1st Leadership Meeting Recap
On Saturday, July 20th, the District 2-E2 1st Leadership Meeting took place in Bridgeport! A big THANK YOU goes out to the Bridgeport & Decatur Lions Clubs for hosting such a fantastic event.

Highlights from the Event:

- The Bridgeport Lions Turtle Derby was a massive hit, providing loads of fun. Turtle #44, Greased Lightning, took his time but ultimately crossed the finish line, making the McKinney Lions Club the proud winners!
- We had the pleasure of a special visit from some of the Julien C Hyer Youth Camp campers, adding to the day's excitement.
- Tail Twister Lion Jim Bryom kept everyone entertained, while Lion Byron Stahla walked away as the lucky winner of the 50/50 raffle.
- IPDG Woody Matthews presented several awards:
- The District Membership Award went to Denton-Robson Ranch Lions VP Steve Arden.
- The Club of the Year Award was proudly received by Sanger Lions President Brad Allison & PDG G Polanco.
- The Presentation of Colors was honorably conducted by Boy Scouts Troop #194 from Paradise, TX.
- Representatives from 21 clubs attended the meeting, showcasing the strong support within our district.
- PDG Vince Rosen installed the 2024-2025 District 2-E2 Officers, setting the stage for another productive year.
- A heartfelt moment was shared as IPDG Woody & Lion Marcia were presented with flowers and a gift card in appreciation of their service.
**Thank You and Future Plans:**
We extend our gratitude to everyone who joined us at the 1st Leadership & Cabinet Meeting. With over 75 Lions in attendance, the event was a great success. We eagerly look forward to our next Leadership Meeting on October 19th at the Crown of Life

Lutheran Church in Colleyville!
See you all there!
DG Deb Lewis & Lion Evelyn Lewis

Join Us for an Exciting Evening Supporting the John Kennedy Scholarship Fund!

We are thrilled to invite you to an exciting event hosted by the St. Barnabas Men's Ministry at the Keller Lions Club. This special evening is dedicated to supporting the John Kennedy Scholarship Fund, which helps students in Keller ISD and beyond continue their education after high school.
Event Details:
- **Date:** August 31, 2024 6pm-10pm
- **Location:** Keller Lions Club
- **Ticket Price:** $75/person ($60 early bird pricing through July 31)

**Your ticket includes:**
- $1000 in poker chips
- Delicious dinner by JR's BBQ
- Wine, beer, and cocktails (tips appreciated)
- Live entertainment by Jonathan Sanson
- Silent auction
- Wine and whiskey pull
**Don't miss out on early bird pricing, available until July 31!** We are also air conditioning the Lions Club Quanset Hut on Keller Pkwy for the event to ensure COOL FUN for everyone.
This will be a fantastic night filled with fun, great food, drinks, and entertainment, all for a wonderful cause. Let’s come together as a community and make a difference in the lives of our students!
**Get your tickets now:** [https://secure.myvanco.com/YPSV/campaign/C-Z6MR...]


Marketing Tips

Marketing Plan for Promoting Your Existing Lions Club Facebook Page

Objective
To enhance the visibility, engagement, and community involvement of the existing Lions Club Facebook Page.

Target Audience
- Community members
- Potential new members
- Existing Lions Club members
- Local businesses and organizations
- Volunteers and supporters

Key Messages
- The Lions Club is dedicated to serving the community and making a positive impact.
- Follow our Facebook Page for the latest updates, events, and opportunities to get involved.
- Engage with us to stay informed and be part of our mission.

Steps to Promote the Facebook Page
1. Content Strategy
- Develop a content calendar with a mix of posts, including:
- Upcoming events and meetings
- Success stories and community impact
- Volunteer spotlights
- Photos and videos from recent activities
- Information about ongoing projects and how to get involved
- Fundraising campaigns and donation drives
- Ensure regular posting (at least 3-4 times a week) to keep the page active and engaging.
2. Engagement Tactics
- Encourage members to like, share, and comment on posts.
- Respond to comments and messages promptly to foster interaction.
- Create polls and questions to engage the community and gather feedback.
3. Promotion in Community Groups and Pages
- Identify and join local community groups and pages on Facebook.
- Share the Lions Club Page link with a compelling message about the benefits of following the page.
- Post messages in these groups, highlighting key events, projects, and the club’s impact.
- Use visuals (photos, infographics) to make posts more engaging.
4. Collaborations and Partnerships
- Partner with local businesses and organizations for cross-promotion.
- Feature collaborations and thank-you posts for partners on the Lions Club Page.
- Encourage partners to share the Lions Club Page on their social media channels.
5. Member Involvement
- Ask all club members to share the Facebook Page on their personal profiles.
- Create a “Share Our Page” campaign with members of the club
6. Paid Advertising
- Allocate a budget for Facebook Ads targeting local community members.
- Use ads to promote the page, upcoming events, and key projects.
- Monitor ad performance and adjust targeting to maximize reach and engagement.
7. Analytics and Adjustments
- Use Facebook Insights to track page performance, engagement rates, and audience demographics.
- Regularly review analytics to understand what content resonates most with the audience.
- Adjust content and engagement strategies based on insights and feedback.

Timeline
- Week 1-2: Initiate promotion in community groups, engage members for sharing, and begin partnerships.
- Week 3-4: Launch “Share Our Page” campaign, initiate paid advertising, and monitor analytics.
- Month 2-3: Maintain regular posting, engage with followers, and adjust strategies based on performance.
- Ongoing: Continue to engage the community, monitor results, and refine tactics.

By implementing this marketing plan, your Lions Club Facebook Page will become a dynamic and engaging platform, fostering greater community involvement and support for your club’s mission.

Contact Deb or I (trakevcook@sbcglobal.net)
As your District 2-E2 Marketing Manager, I am thrilled to introduce myself, Kevin Cook from the Keller Lions Club, as your next Newsletter Editor. I'll be sending out the District Newsletter during the 2024-25 Lions Year. I look forward to working with you all and encourage you to share any information you’d like to see featured in the District 2-E2 Newsletter.
I also manage our district's social media pages and would greatly appreciate your help in sharing information about your club activities. Photos are a fantastic way to showcase your presence in your communities. Additionally, I will be introducing a "Marketing" section in each newsletter. Keep those lines of communication open and let me know what would be helpful for you.
With my extensive marketing experience and expertise, I am eager to contribute to our District. If you’re interested in boosting your Lions Club’s visibility, I’d be happy to meet with those in your club who are keen on marketing. Feel free to reach out to me or our current District Marketing Manager to arrange a live meeting. Increasing your club’s visibility helps every other club in the District and State!



In Service,
Lion Kevin, Marketing Newsletter Chair
Dist. 2E2

SUPPORT FOR DIABETES

District 2-E2 has supported diabetes programs for many years through the Juvenile Diabetes Research Foundation (JDRF) and a number of clubs in the District donate directly to this cause. This year, the JDRF has changed its name to Breakthrough T1D, so any checks should be made payable to the new name. The diabetes walk will be held again this year on November 2 in Fort Worth and District 2E2 will have a diabetes walk team, captained by Lion Sean Bryan to collect and recognize donations from the District’s clubs. Last year, our team was in the top 5 for organizational teams and we hope to do as well this year. If you would like to join us on this team, go to the main Walk webpage (https://www2.breakthrought1d.org/site/TR/Walk/NorthernTexasandOklahomaChapter4632?pg=entry&fr_id=9751) and look for the Lions District 2-E2 walk team, with Lion Sean Bryan as team captain. You can register there. If you would just like to donate to this worthy cause - and it is one of LCI's global causes - visit the donate page for the 2E2 walk team at (https://www2.breakthrought1d.org/site/Donation2?idb=1999725069&df_id=23612&FR_ID=9751&mfc_pref=T&23612.donation=form1&PROXY_ID=350001&PROXY_TYPE=22&FR_ID=9751&PROXY_ID=350001&PROXY_TYPE=22). If your club would instead like to write a check, Lion Sean would be happy to visit your club's meeting to accept it, or you can mail it directly. Please feel free to contact Lion Sean Bryan at clclionsean@gmail.com with any questions or if you would like a speaker for your club regarding diabetes.
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